Mission
We acknowledge that there is no one size fits all when it comes to beauty and wellness. We are all about enabling people to invest in their wellbeing and embrace their authenticity.
Our message is simple: everyone is valuable, everyone matters.
Yateou was created for everyone, especially underserved people groups, as a solution to the lack of safe and inclusive products in the market.
Founded on community, social good and innovation, we promote personal care, wellness and empowerment. Our goal is to be an ally and safe space for self-discovery; and by creatively engaging consumers to invest in their wellbeing, we believe we can impact lives positively.